New Case Study Proves PPPs in the Aging Sector Work!
Case study on the Nymbl and DRCOG partnership provides a roadmap into the longevity market for companies looking to succeed in the aging spaceBy: Katrin Olson, founder of Longevity Colorado
Top 3 Key Points
- PPPs in the aging sector work and are needed to meet the needs of Colorado’s rapidly increasing older adult population.
- Study highlights barriers to entry for PPPs in the state’s aging space and proposes solutions to overcoming obstacles.
- Lessons Learned: Nymbl offers 7 Tips for companies on how to find success in Colorado’s longevity market.
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- Proof that Public Private Partnerships in the aging sector work and are needed to meet the needs of Colorado’s rapidly increasing older adult population. While this case study examines digital-based solutions, it supports the idea of including the private sector more broadly.
- Validation of the state’s recent legislation, SB 21-290, that provides funding for aging related programs at the state level instead of county-by-county.
- Reduction in barriers to entry that have long prevented the private sector from partnering with the government on aging related ventures.
- Roadmap for companies to successfully engage with government organizations in the aging sector, including lessons learned and best practices that have enabled Nymbl to successfully engage the public sector.
Prior to the COVID-19 pandemic, all evidence-based fall prevention training had to be conducted in-person due to the requirement of the Older Americans Act and associated Title III Funding Grants that any implementation have a known cost. The cost of digital implementations, such as downloading software, was unknown, and therefore not permissible.
Also due to the global pandemic, the Federal Government provided unrestricted funding to DRCOG though the Coronavirus Aid, Relief, and Economic Security, or the CARES Act. This unrestricted funding allowed DRCOG to partner with Nymbl to test digital fall prevention implementations that could be delivered safely during the pandemic.
Governments should be actively working to break down the barriers to entry for digital evidence-based programs along with other members in the private sector who can provide resources and expertise that the government does not have in-house.
As the boomers and the generations that follow head into their later years, cost, scalability, speed (response time), and metrics to verify and improve offerings will become even more critical to governments trying to address the needs of its older adult population.
By fostering PPP, governments are taking a big step in the right direction of creating a sustainable path to providing dynamic services for all older adults, even as their needs and behaviors change.
To learn about barriers, tips on getting into the state’s longevity market, and more, download the case study.